AGP Chartered Accountants Ltd
About This Project
The Alfred Green Partnership as it used to be known as, has gone through a number of step changes in it’s long history, noticeably more so the company’s structure and brand appearance in more recent years. The business has more direction now and enthusiasm for what they do than ever before, so when undertaking the branding of such a long established and reputable firm, we had to be careful not to take a leap too far. The new brand image, whilst modern, depicts all the right core values of this forward thinking practice however, we strongly avoided any obvious corporate cliches. The last thing we wanted was to deter an already long list of existing clients but instead, helped to cement these relationships and gaining new ones through more effective, professional business and marketing collateral. AGP Chartered Accountants Ltd are not only our client but also our accountants and we have found this to be a great association in both directions.